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Toppr appoints Lowe Lintas as its creative partner

Toppr, an online learning platform, recently appointed Lowe Lintas as its creative agency. The appointment was a result of a multi-agency pitch with participation from leading agencies of the country. The mandate includes building a brand strategy and handling creative duties for the brand. Founded in 2013, Toppr is India’s leading learning app for classes…

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ZEE5 partners with Lowe Lintas to drive its global creative strategy

Global streaming platform ZEE5 today announced that it has appointed Lowe Lintas as its creative partner to drive its creative strategy across international markets. This mandate was won following a multi-agency pitch. The brand will be handled by the agency’s Mumbai office. With a bouquet of 100,000 hours of On demand content across genres like…

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Lowe Lintas to drive the creative mandate for Tata Motor’s new premium hatchback,...

The creative duties for Tata Motors’ Altroz were given to Lowe Lintas following a multi-agency pitch that saw participation from a number of leading agencies in India. Tata Altroz is the premium hatchback from Tata Motors that is based on the new ALFA-ARC (Agile Light Flexible Advanced Architecture) architecture. First showcased as a concept at…

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ShareChat takes Lowe Lintas as its creative brand partner

ShareChat, a brand of Mohalla Technology Limited, has appointed Lowe Lintas to handle its creative duties. The mandate predominantly includes promoting app downloads and increasing the number of average daily users. An intense and elaborate evaluation preceded the selection of the agency. The extensive experience of the agency in partnering start-up brands is understood to…

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Lenskart appoints Lowe Lintas as their creative brand partner

Lenskart, India’s leading eyewear destination, has partnered with Lowe Lintas to provide creative thrust to propel the brand further after a multi-agency pitch. The appointment of Lowe Lintas comes on the back of its experience and understanding of the e-com category with brands such as Swiggy, Flipkart, PhonePe, etc. all of whom have a high…

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Lowe Lintas to manage creative duties for Britannia’s Timepass range of snacks

Britannia, an Indian food-products major, has decided to enter the Snacking category. Lowe Lintas will provide the creative thrust that will propel the entry of Britannia in this new category. Lowe Lintas was awarded the creative mandate after a multi-agency pitch process. Snacking is one of the largest and fastest growing sub-categories within the food…

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Lowe Lintas bags the creative mandate for Thums Up

In a recent development, the iconic Indian cola brand – Thums Up – appointed Lowe Lintas to handle their creative duties. The mandate comes after an intense multi-agency pitch involving leading agencies in India. Exhilarated about the win, Naveen Gaur, Deputy CEO, Lowe Lintas, said “We are thrilled to have won Thums Up, the iconic…

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Lowe Lintas wins the creative mandate of Cricbuzz

Cricbuzz has appointed Lowe Lintas to handle their creative duties ahead of the Cricket season. The scope of the mandate will see Lowe Lintas conceive a sharp advertising campaign for Cricbuzz during the heavily anticipated Cricket World Cup. Thanks to the meteoric rise in the number of smartphone users, supported by falling costs of internet…

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Lowe Lintas scores the creative mandate of Mobile Premiere League

Debut campaign featuring Virat Kohli goes live The pitch saw participation from five agencies, out of which Lowe Lintas was chosen on the back of their deep-rooted understanding of consumer behaviour and a strong history of successful brand launches. Mobile Premier League, colloquially known as MPL, is a mobile gaming platform that allows users to…

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Fastrack ‘moves’ hearts with an initiative conceived by Lowe Lintas

One of the most youthful brands in India, Fastrack, has come up with a moving initiative celebrating Valentine’s Day. Conceptualised by Lowe Lintas Bangalore, it addresses the conservative section of the society who have held back the LGBTQ+ community in India from enjoying the liberty to love. Valentine’s Day celebrations in India have always been represented by…

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Lowe Lintas elevates Naveen Gaur as Deputy CEO

Naveen Gaur has been elevated to the position of Deputy CEO of Lowe Lintas. In his previous role, he was overseeing the North, East and South regions for the agency as its Chief Operating Officer – to which he was promoted in 2017. Naveen’s association with Lowe Lintas goes back to 2010 when he was…

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Lowe Lintas and PointNine Lintas merge

Creates a hyper-bundled, future-facing agency with skill and scale MullenLowe Lintas Group, India’s leading marketing communications group has announced the merger of its omni-channel agency, PointNine Lintas, with its flagship creative agency, Lowe Lintas.  The merger combines the omni-channel expertise of PointNine Lintas with the creative strength of Lowe Lintas, to form one of the…