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GEMINI COOKING OIL UNVEILS ITS NEW CAMPAIGN ‘APNA PARIVAAR APNI GEMINI’ WITH LOWE LINTAS Gemini Cooking oil has unveiled the brand’s new campaign ‘Apna Parivaar Apni Gemini’ which highlights the long-lasting relation between Gemini and its consumers across generations. Speaking on the launch of the new campaign, Neelima Burra, Chief Marketing Officer and Business Head…

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‘EXPERIENCE AXIS’ WITH DEEPIKA PADUKONE IN THE LATEST CAMPAIGN FROM LOWE LINTAS MUMBAI Campaign has been conceptualized by Lowe Lintas Mumbai and showcases Deepika Padukone, the brand ambassador of Axis Bank in candid moments Axis Bank, country’s third largest private sector bank launched a new campaign ‘Experience Axis’, featuring its brand ambassador Deepika Padukone. The…

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LOWE LINTAS MUMBAI CREATES A HEART-WARMING CAMPAIGN FOR SURF EXCEL Remember the 2016 Ramadan ad by Surf Excel Pakistan that crossed a million views in less than a week? This Ramadan too, Arun Iyer’s team at Lowe Lintas, Mumbai, has created a campaign for the brand. Titled #NekiEkIbadat, the ad is along very similar lines…

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LOWE LINTAS ROLLS OUT ‘PAT ON THE BACK’ CAMPAIGN FOR VOLINI We as children have been our parents’ top priority, sometimes even at the cost of their well-being and happiness. While the pain they took mostly remains hidden from us, can we ever give back enough? We know, we can’t; but isn’t their joy in…

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LOWE LINTAS SENDS A STERN MESSAGE TO THE RURAL MENSFOLK IN ITS LATEST FOR ASTRAL PIPES Open defecation: an issue that has been spoken about at great length in the recent past but has there really been any change in the habit? While the jury is still out there in the open, there are a…

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NAVEEN GAUR APPOINTED COO, LOWE LINTAS MullenLowe Lintas Group today announced the elevation of Naveen Gaur as Chief Operating Officer, Lowe Lintas. He was until now, President, Lowe Lintas in charge of the New Delhi (NCR) operations. Effective immediately, Naveen would oversee Lowe Lintas’ offices in New Delhi (NCR), Bangalore, Chennai, Hyderabad and Kolkata. He continues to be…

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MULLENLOWE LINTAS GROUP ANNOUNCES NEW LEADERSHIP ROLES AT LOWE LINTAS MullenLowe Lintas Group, through an internal communique sent out by Joseph George (Joe), Group Chairman & CEO, MullenLowe Lintas Group announced the leadership for its flagship agency – Lowe Lintas. Arun Iyer, Chief Creative Officer, Lowe Lintas will operate as Chairman & Chief Creative Officer…

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DELHI OFFICES OF LOWE LINTAS & LINTERACTIVE BAG NEW BIZ MANDATE OF INDIA GATE BASMATI RICE Continuing its momentum of offering clients an integrated solutions offering, MulenLowe Lintas Group has been mandated to offer its creative and digital services to India’s leading rice brand, India Gate Basmati Rice. While Lowe Lintas Delhi will handle the…

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LOWE LINTAS APPOINTS JOY MOHANTY TO HEAD CREATIVE FOR NORTH & EAST Lowe Lintas has announced the appointment of Joy Mohanty as Regional President – North & East. Joy will lead the creative function for the Delhi and Kolkata offices of Lowe Lintas reporting to Chief Creative Officer, Arun Iyer. In a career spanning 23…

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HOUSEFULL APPOINTS LOWE LINTAS & LINTERACTIVE DELHI AS ITS AGENCY PARTNERS HouseFull, a furniture brand with strong online presence, has awarded its agency mandate to two divisions of the MullenLowe Lintas Group. Lowe Lintas Delhi takes on the creative agency role for HouseFull, while LinTeractive Delhi takes on digital marketing. The two divisions will collaborate…

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LOT OF OUR WORK IS PART OF THE FABRIC OF PEOPLE’S LIVES: ARUN IYER India’s Mullen Lowe Lintas Group retained its position on top of the creative agencies rankings, buoyed by five separate campaigns being ranked on the top 100 – more than any other agency at the recently released Warc 100 1016 list. Mullen…

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LOWE LINTAS DELHI WINS CREATIVE MANDATE FOR VIVO MOBILE INDIA Having won the rights to partner the Indian Premier League (IPL) for 2016 & 2017 as Title Sponsor, Vivo Mobiles, the third largest mobile handset manufacturer in China, has appointed Lowe Lintas Delhi as its creative partner. The agency is tasked with the communication mandate for the…