The new campaign of Havells Fans takes forward the notion of a better tomorrow with the tagline ‘Hawa badlegi’. The two TVCs have a very fresh vibe to it.
In one TVC, a Censor Board member questions how a film can get a ‘Family viewing’ certification when the guy has been shot topless in a number of scenes. The same would have been canned if a female was to do the same, he reasons.
In the second TVC, a man is seen entering a wedding reception with a bunch of kids. He is seen thanking the bridegroom for inviting him and the kids to the function saying that many people come forward to give donations to his orphanage but rarely does anyone call the kids out for an outing/invitation.