‘Flipkart Matlab Bilkul Pakka’

In its latest communication, Flipkart talks about easy returns and exchange policy and 100% original products available on their website. Conceptualised by Lowe Lintas Bangalore, the campaign titled ‘Flipkart Matlab Bilkul Pakka’ has roped in popular actors like Amol Palekar and Namit Das to endorse the core message. Using quirkiness in the dialogues and by infusing an element of fun, the brand has taken this strategy to highlight some key features about shopping on Flipkart.