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39 Articles
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2025
People
Lowe Lintas Appoints Anurag Prasad as Head Gurgaon Office
02 July 2025
Anurag takes over from Naveen Gaur, who will be moving on to pursue new entrepreneurial opportunities after being there with the agency for 15 years.
People
Work
Love Takes Flight in Lowe Lintas’ New Campaign for Hint, Bade Aaram Se
26 June 2025
Starring Tara Sutaria and Tiger Shroff, the campaign is a sequel to last year’s ‘Bhagakar Le Jaunga’.
Work
Work
Cipla Health Launches New Campaign for Cipladine with Neena Gupta as brand ambassador
11 June 2025
Lowe Lintas crafts Cipladine’s new campaign highlighting its fast action and reliability, repositioning it as a ‘Fast Aid’ solution for everyday injuries.
Work
Work
General Insurance Council Unveils ‘Achha Kiya Insurance Liya’
28 May 2025
A Campaign that Unites the Non-Life Insurance Sector Under One Powerful Message.
Work
New Business
A Fresh Take on Cough Relief: Cofsils Hands Mandate to Lowe Lintas
07 May 2025
Lowe Lintas has been appointed as the brand and communications partner for Cofsils, following a pitch process that saw participation from some of the top creative agencies in the country.
New Business
Work
Ajith Kumar Fans Create 15-ft Milk Bikis Garland to Celebrate Film Release in Chennai
22 April 2025
In a heartwarming blend of nostalgia, fandom, and purpose, Britannia Milk Bikis, one of Tamil Nadu’s most cherished biscuit brands, became the centerpiece of a unique tribute during the release celebration of Good Bad Ugly, starring Tamil cinema icon Ajith Kumar.
Work
Work
Rapido delivers speed this IPL with a 5-minute ride guarantee
24 March 2025
As the IPL fever grips the nation, Rapido, a ride-sharing platform, has launched an electrifying new campaign, promising users a ride in just 5 minutes.
Work
Work
Lowe Lintas and Mumbai Indians Celebrate the Spirit of the City with ‘Game Ho Ya Life, #WePlayLikeMumbai’
22 March 2025
The digital-first campaign stars a mix of artists and influencers like Jackie Shroff, Upendra Limai, Srishti Tawde, Sambhata & Kaam Bhaari.
Work
Work
Livguard Powers Up IPL 2025 with Akshay Kumar, Unveiling the Future of Solar & Inverter-Battery Solutions
21 March 2025
Livguard’s new positioning message, ‘Powering the Homes of Tomorrow,’ reinforces the brand’s commitment to a smarter, more energy-efficient future. By leveraging IPL 2025, the brand aims to drive awareness and adoption of reliable solar and inverter-battery solutions across Indian households.
Work
Work
Empowering Women, One Arise Account at a Time
11 March 2025
A campaign conceived by Lowe Lintas for Axis Bank Celebrating Women’s Day.
Work
20 Feb 25 | Adforum
Voices
50 Years of Lowe Lintas and Glow & Lovely
20 February 2025 | Adforum
After 50 years, the glow is just as lovely in this relationship.
Voices
6 Jan 25 | IMPACT Magazine
Voices
Hall of Fame by IMPACT Magazine
06 January 2025 | IMPACT Magazine
Neeta Nair, Editor, IMPACT Magazine, gets candid with Sarvesh Raikar, President (Creative) at Lowe Lintas behind the 10 most memorable ads of 2024, who earned a spot for themselves in IMPACT’s Hall of Fame, one of them being Lifebuoy’s Moo Deng!
Voices
2024
New Business
Complan Chooses Lowe Lintas
18 December 2024
Agency Stirs Up a Winning Formula in Landmark Creative Pitch - the account will be handled by the Mumbai office of Lowe Lintas.
New Business
Work
Lowe Lintas and Google Pay Unveil a Fantastical Take on Credit Card Payments
16 December 2024
The campaign redefines the way credit cards are used.
Work
Announcements
MullenLowe Lintas Group Recognized as One of the 100 Best Companies for Women in India
19 November 2024
Improves its ranking this year, further strengthening its commitment to gender diversity.
Announcements
Work
Lowe Lintas and Google Shopping Bring the Experience of Diwali Shopping Mela to Every Device
14 October 2024
Exciting new ad campaign for Google Shopping that captures the essence of Diwali.
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Work
Axis Bank and Lowe Lintas Unveil Heartwarming Festive Campaign Celebrating the Spirit of Acchai
11 October 2024
The campaign, released in two phases, encourages everyone to celebrate not just the festivals, but the traditions that make it so special.
Work
People
Kapil Batra Joins Lowe Lintas as President
11 October 2024
Batra to partner with the creative leadership team in Mumbai strengthening the agency’s creative excellence and strategic direction.
People
Work
Tanishq Unveils A Diwali Campaign To Celebrate “Nav-Raani”, A Tribute To The Modern-Day Queens
04 October 2024
From boardrooms to living rooms, the ad film directed by Mira Nair honours women who wear many crowns.
Work
New Business
Lowe Lintas to re-charge Amaron’s Brand Journey
22 August 2024
The account will be managed by the agency’s Mumbai office.
New Business
Work
Lowe Lintas ticks all the boxes in Google Pay’s new campaign ‘Google Pay hai, Sab tick hai’
26 May 2024
The campaign features Bollywood actress Kajol highlighting the ease of the app.
Work